How to do Amazon Dropshipping Product Research(2024)?

How to do Amazon Dropshipping Product Research: If you want to do a dropshipping business on a platform like Amazon, then you will have to do very deep research on your product so that you can succeed in your dropshipping business.

As you all know, there are millions of products available on Amazon. But out of them, if we find a profitable product that is also demanding and less competitive, one of the biggest difficulties in the market is finding such a product.

In today’s article, we will guide you through the step-by-step process that how you can start your dropshipping. You can choose the product through research and make your dropshipping business successful on Amazon, so let’s go to discover some points!

1. Understanding Amazon Dropshipping

If you are a beginner in the dropshipping business and you want to start your dropshipping business on a platform like Amazon, then first of all, you have to understand what Amazon’s dropshipping business is and what kind of business model it is.

It’s a Platform were you sell products without any inventory. Only you have to find a supplier, as customer purchase a product from your Amazon store, you have given all the details of the product to the supplier so that the supplier delivers the product directly to the customer.

Due to this, you do not have any inventory problem and you can focus your entire attention on your store. They are able to spend money on research and development to understand marketing and how to increase sales.[How to do Amazon Dropshipping Product Research]

Why Product Research is Important

As you all have come to know what is Amazon dropshipping business, then the second point that comes in this is that why is research so important for us, to make any business successful and that too in a business like dropshipping, it is one of the most important things.

The product you have selected it should be demanded and less in competition. If you get this kind of product then no one can stop you from being successful in the business of dropshipping, and this is the main reason to do a proper and deep research for your product. Even there are some points which you have to keep in mind while researching your product.

  • You have to make such products which are the highest selling item in the market.
  • The products which you have selected as, should have less competition in the market with high demand.
  • Understanding customer preferences and buying patterns will help you to find out which type of product, customers like the most.
  • You have to be at the forefront of the market to find out what people like about trending product in the market so that you will be able to provide better products on time to the customers as compared to your competitors.
  • At the same time, you should pay attention to the listing of your product, its optimization, and visibility and conversion rate from time to time and keep checking regularly so that if you have to change something, then you can do it so that your sales can increase.

Now that we understand the importance of product research, let’s explore the step-by-step process.

How to do Amazon Dropshipping Product Research

Step 1: Identify Your Niche

Before doing any product research, first of all, we have to find out what is our niche, what is the specific thing or niche in the market on which we have to pay maximum attention, the less competitive niche with high demand even can select a micro niche product.

because, in a micro niche product, the competition is very much low as compared to other highly demanded product even can Target the specific audience for your growth and to run a successful business so in this type of niche you can show all your expertise on that specific product for example, if you are selling an electronic product, so this your niche, and if you select a specific product like, wireless headphones, this has become your product so you have to focus just on wireless headphones.[How to do Amazon Dropshipping Product Research]

Read Also: Dropshipping print on demand USA in 2024

Step 2: Utilize Amazon Best Sellers

For your dropshipping business, the best thing for you is to get the Amazon best seller list from the Amazon website which will help you to find the product for your dropshipping business. It will tell you which are the top selling products and in which category. From this you will be able to find out which are the popular products that are in high demand.

You have to pay attention to some things like whatever product you choose. The ranking of that product demand should be consistent as well as it should have positive customer reviews and you also have to check the competition of that product in market because you have to choose less competitive products with high demand in market.[How to do Amazon Dropshipping Product Research]

Step 3: Analyze Product Reviews

Once you have finalized your product, you have to see what is the review of the product in the market because you have to sell this type of product in the market so that you can create a good brand for yourself in the market and if the customer reviews are good, low competition and high demand, then your chances of long term success are higher. You have to check customer reviews, product reviews, product quality, delivery, shipping times, etc.

Step 4: Use Product Research Tools

To streamline your product research process, consider utilizing product research tools. These tools provide data-driven insights, including sales estimates, competition analysis, and keyword research. Some popular product research tools for Amazon dropshipping include Jungle Scout, Helium 10, and AMZScout. These tools can help you identify profitable products, estimate sales potential, and analyze competition more efficiently.[How to do Amazon Dropshipping Product Research]

Read Also: Dropshipping products with high profit margin in 2024 Australia

Step 5: Assess Competition and Profitability

Once you have selected your product, along with this you have to see how much competition is there on that product, choose a competitive product for a good profit because if you enter a market with high-competitive products, it will be very challenging for you.

To grow your business and increase your sales, you will have to look in the market to see how many sellers compete with the product and what the rating of their product is. After calculating all this, you can set the price and shipping cost of your product.[How to do Amazon Dropshipping Product Research]

How to do Amazon Dropshipping Product Research

Step 6: Consider Seasonality and Trends

In the business of dropshipping, you have to pay attention to some products like seasonal products that increase demand for that product with the season, like there are some products that are available from season to season only, and their demand is very high in the season.

For example, during the rainy season, the demand for umbrellas and raincoats is very high and in the rest of the season their demand remains negligible, for this, you will have to look at the previous data so that you can find out which product will be in high demand in which season and by using this technique you can increase your profit and stay ahead of the trend.[How to do Amazon Dropshipping Product Research]

Read Also: Can you get banned for Dropshipping on Amazon in 2024 ?

How to do Amazon Dropshipping Product Research: FAQ

Q: How many products should I research before finding a winning product?

There is no number on how many products you have to research, if you find the product which is less competitive in market with demand and if you find this type of product at your research then, you can choose the product for your business.

Q: Can I sell branded products through Amazon dropshipping?

Selling branded products through dropshipping is a risky task which is against the rules and regulations of Amazon, that is why you should only sell unbranded products through dropshipping but the quality should be high

Q: How can I optimize my product listings for better visibility?

To increase the optimization of your product, you have to pay attention to different things such as the keyword, description of the product, the quality of image, whether your website is mobile responsive or not.

Q: Should I offer free shipping to attract more customers?

Providing free shipping is a very good attractive strategy for customers to increase your sales but you should offer keeping your profit margin in mind so that it does not impact your profit margin.

Q: How can I differentiate myself from competitors in a saturated market?

To remain different from your competitors in the market and to be better than them, you will have to adopt different strategies, such as you can do social media marketing by making a reels of your product or taking surveys from customers and gathering information about their demand. According to this, selling your product in the market and providing good customer service to them are all different strategies so that you will stay ahead of your competitors in the market.


Effective product research is the key to success in the Amazon dropshipping business. By following the step-by-step process outlined in this guide, you can identify profitable products with high demand and low competition. Remember to analyze customer reviews, utilize product research tools, assess competition and profitability, and consider seasonality and trends. Stay proactive in adapting to market changes and continuously refine your product selection to stay ahead of the competition. With thorough research and strategic decision-making, you can build a profitable Amazon dropshipping business.

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